Is This For You?
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You’ve got that one person in your clinic…
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The one whose behaviour is quietly (or not-so-quietly) poisoning team morale.
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The one with an excuse for everything, or who denies, deflects, and drains your energy.
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You know something has to change — but you don’t want to end up in legal hot water, make it worse, or do the wrong thing.
You don’t have an HR department to help. You’re sick of tiptoeing.
And you need someone who’ll be honest, practical, and walk you through what to actually DO instead of just pussyfooting around the issue....
This isn’t HR theory.
It’s real-world strategy and support.
We’ve helped managers handle everything from stubborn underperformance to flat-out toxic attitudes — and everything in between.
We’ve seen what works (and what really, really doesn’t).
Real-talk coaching. No fluff. No perfection required. Just someone in your corner who’s seen it all before.
Science-based but real-life tested. Grounded in psych safety, burnout research, and years of vet sector experience.
No HR jargon or legal mumbo jumbo. We speak your language — direct, kind, and actionable.
Fast impact. This isn’t a drawn-out performance plan unless it needs to be. Sometimes the point is just to call it.
Finally make the change you know you need
This Programme Offers You:
Clear scripts and approaches to call out poor behaviour — even in front of others — and handle deflection
Troubleshooting and sounding board support at every step.
A place to debrief, plan, and move forward without second-guessing yourself.
Guidelines on legalities, documentation, and performance steps — no jargon, no fluff.
Courage coaching and confidence-building when it gets rocky.
Hand-holding, cheer-leading, or a kick up the butt, depending on what you need to get the change you want
WHO IS THIS FOR?
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Clinic owners or practice managers without an HR team
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Leaders who keep going in circles with poor behaviours or culture
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Anyone who knows what they need to do, but lacks the courage or certainty to make it happen
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Anyone who’s ready to stop letting one person hijack the whole team
Here’s how it works:
Step 1: Strategy Call
We’ll get clear on the history, current behaviours, and your options.
Step 2: Scripts and Tools
I’ll give you the exact wording, documentation guidance, and conversation plans that suit your clinic, your team, and your leadership style.
Step 3: Ongoing Support (optional)
You’ll have the option to continue with 1:1 support as things progress — through wobbles, responses, and decisions.
Testimonials
Get to know me...
About your guide
Dr Jess Moore-Jones is a vet, coach, executive leader, solo mum by choice, and enthusiastic LARPer (don't feel bad if you don't know what that is).
She also considers herself to be a fulfilled career woman, an engaged and present mum, an ambitious business owner and an intrepid adventurer (yes, even with a kid). She's been General Manager of a specialist hospital, CEO of an RSPCA, Manager of Wildlife Health for Taronga Zoo, and Senior Advisor for local government. She's lectured vet students, coached vets, mentored leaders and challenged our industry bodies to do better.
Dr Jess started her veterinary leadership journey just like you; bright eyed and passionate about improving the industry for the colleagues she knew were struggling with negative cultures, untrained leaders, and a lack of proactive support systems. So she read everything she could, went to every training under the sun, tried to emulate all the 'best practice' advice she could get hold of. And yet, still things flailed. Positivity fluctuated, people resisted, staff attrition continued. And eventually she worked out that this is because everything she was doing was either from different industries, or was based on well-intentioned, academic advice that just can't hold up in the real world of emotions, finances, and human beings. Not to mention that as a female leader, she was judged by and held accountable to different yardsticks than all the people delivering leadership training.
So she set about trying things a different way. Getting results over following guidelines. Making things happen over 'best practice' advice. And THEN change started to happen. Cultures transformed before her eyes, people took accountability for their impact on the business. Teams started to play the major role in improving the business. It was hard work, there were definitely tears, and every new transformation throws up a new set of unexpected challenges, but now Jess has proved that stepping outside the academics of leadership and into the real-world of the veterinary setting, we can become the leaders we wanted to be.
And now she wants to use that journey, and the skills learned trying and testing and failing and trying again, to help you do the same. To improve the sustainability, wellbeing and fulfilment of our profession by helping animal people become great people leaders.
Dr Jess would like to be there for you through the ups and the downs, the emotional turmoil and the thankless tasks, and help you become the leader you want to be.
You just have to be bold enough to start!

Investment Options
How much is NOT managing this issue costing you in:
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Lost trust
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Culture erosion
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Staff turnover
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Frustration going around in circles?
This isn’t about coaching for the sake of it.
It’s about finally doing something about that one person — without second-guessing, without wondering if you’re doing it right, with clear risk and rewards set out for each step forward.
You’ve already spent months managing the fallout of their behaviour, or going around in circles.
This is your chance to see change!
Package 1: "Tell Me How"
✅ 1x Strategy call (let’s plan your next move)
✅ Custom tools, scripts, and templates specifically for your scenario
✅ Clarity on what you can say, when to say it, and what to document
🟡 Best if: You’re ready to take action and just need the plan.
💬 "It gave me the confidence to follow through instead of just hoping it would magically fix itself."
$999
Package 2: "Walk Me Through It"
Everything from The Essentials, plus:
✅ 2x Follow-up coaching calls (use them when things get sticky, to plan the next move, or as an alternative to practicing in front of the mirror)
✅ Email support, reviewing your PIPs (if needed), and performance management advice
🟢 Best if: You want backup in your corner, not just a one-off call.
💬 “Half confidence booster, half kick-up-the-arse to have the balls to finally do it (and a little bit of checking if I was allowed to do stuff). Game-changer.”
$1999
Package 3: "Hold My Hand"
✅ Unlimited message support during work hours
✅ Real-time mentorship when you’re second-guessing yourself
✅ As needed help writing/responding to emails, planning what to say, and shifting the wider culture
✅ Full strategy + tools + calls
🔵 Best if: This situation is taking over your brain and you need a lifeline.
💬 “Turns out it wasn't half as dramatic as I expected, once I actually understood how to respond to each of the likely ways each conversation could play out.”
$999 / month
Package Add-Ons (from $1750)
Mission, Vision, and Values Reset
Mission, Vision, and Values Reset – A dedicated workshop to redefine what your clinic stands for, and ensure everyone is rowing in the same direction.
Essential for avoiding "Words on the Wall", and definitely your authentic culture and positioning.
Incivility Workshop
Half day workshop for your team, focusing on the joys (and challenges) of working in a team:
- Emotional intelligence
- Managing frustration without getting snappy
- Constructively challenging others
- Having difficult conversations
- Being an active bystander / calling people out
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One-off one-on-one support for a specific challenge or project
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Need someone to troubleshoot a challenge?
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How do I have this awkward conversation with my team member (or boss)?
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Why is my culture so toxic?
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An objective experienced ear to bounce ideas off?
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How do you move up the leadership ladder?
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Or a no-BS kick up the butt to get your butt into gear?